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Visual of the Playboy shoes exhibition standPhoto: Playboy exhibition standPhoto of shoppers at exhibition stand

brief: design scheme for an exhibition stand

client: Playboy Shoes

In 2002 one of our clients, PBF International, won the contract to distribute Playboy shoes in the UK. They approached Design CLD to help them launch their new product range at 'The Clothes Show Live' exhibition.

We created an original stand design for them which was installed at the Birmingham National Exhibition Centre in December 2003.

The launch was a great success and the stand was inundated with shoppers throughout the show.

The client went on to commission stand designs from us for the 2004, 2005 and 2006 'Clothes Show Live' exhibitions.

Visual of later Playboy stand

A visual for one of the later Playboy exhibition stands.

Photos:

A visual of the Playboy stand design for the NEC and photos from the live exhibition.

Exhibition stand spec:

Location: Birmingham NEC

Stand size: 400 sq. ft

Project timescale: 1 month

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> contact us | e-mail: info@designcld.co.uk | telephone: +44 (0) 20 8426 8259