brief: Interior design for an established shoe retailer

Independent shoe retailer SoleLution took advantage of the depressed property market to double their store portfolio. They called on Design CLD to help them tackle the recession head-on and maximise the potential of their increased retail space. Design CLD worked closely with the client to create an efficient design scheme that made every penny in their budget work for them.

After extensive building works and refurbishment their latest store in Bristol re-opened in April 2009. The refurbished store has double the retail area and the fresh, professional new look ensures that footfall is up and turnover has doubled too.

SoleLution have also reported an increase in the sales of adult shoes in relation to childrens shoes. Their design led makeover has enabled them to draw in more customers, widen their appeal and raise turnover in an increasingly competitive market. The result is a successful retail outlet that is thriving in spite of the downturn.